Dear Respondents,
We are conducting this survey to understand public clothing consumption habits and preferences. It is for research only, your personal information is strictly confidential. Please fill it out truthfully. Thank you for your support!
(尊敬的受訪者：
我們開(kāi)展此次調(diào)查，旨在了解大眾衣物消費(fèi)習(xí)慣與偏好。問(wèn)卷僅用于研究，您的個(gè)人信息將嚴(yán)格保密。請(qǐng)如實(shí)填寫(xiě)，感謝支持！)
1. Gender（性別） Male（男） Female（女）
2. Age group（年齡區(qū)間） 3. Average monthly clothing budget（每月衣物消費(fèi)預(yù)算） Below ￥300（300元以下） ￥300-700 ￥701-1000 Above ￥1000（1000元以上）
4. Would you buy a large number of clothes due to seasonal promotions (such as 618, 11.11)?(您是否會(huì)因?yàn)榧竟?jié)促銷（如618、雙11）大量購(gòu)買衣物？) A. Yes, I stock up on clothes every promotion.( A. 會(huì)，每次促銷都會(huì)囤貨) B. Yes, but I only buy styles I need.( B. 會(huì)，但只買有需求的款式) C. Occasionally, depending on the promotion strength.( C. 偶爾會(huì)，看促銷力度) D. No, I buy according to my needs and am not affected by promotions.( D. 不會(huì)，按需購(gòu)買，不受促銷影響)
5. Common purchasing channels（常用購(gòu)買渠道） Physical stores（實(shí)體店，如商場(chǎng)專柜、品牌門(mén)店） E-commerce platforms（電商平臺(tái)，如淘寶、京東、拼多多） Live-streaming sales (直播帶貨，如抖音、快手直播） Brand official online malls/mini-programs (品牌官方線上商城/小程序) Second-hand platforms（二手平臺(tái)，咸魚(yú)，轉(zhuǎn)轉(zhuǎn)）
6. Which style of clothing do you prefer to buy? (Multiple choices allowed)(您更傾向于購(gòu)買哪種風(fēng)格的衣物？（可多選）) A. Casual and minimalist style(A. 休閑簡(jiǎn)約風(fēng)) B. Fashionable and trendy style(B. 時(shí)尚潮流風(fēng)) C. Business formal style(C. 商務(wù)正裝風(fēng)) D. Sporty style(D. 運(yùn)動(dòng)風(fēng)) E. Retro style(E. 復(fù)古風(fēng)) F. Sweet and cute style（F. 甜美可愛(ài)風(fēng)) G. Moriarty literary style(G. 森系文藝風(fēng))
7. Factors influencing purchasing decisions（購(gòu)買決策影響因素）
8. Likelihood to recommend current favorite brand（推薦現(xiàn)用品牌的意愿） 9. Satisfaction with clothing quality-price ratio（對(duì)衣物性價(jià)比滿意度） Very dissatisfied（非常不滿意） Dissatisfied（不滿意） Neutral（一般） Satisfied（滿意） Very satisfied（非常滿意）
10. Other suggestions for clothing consumption（對(duì)衣物消費(fèi)的其他建議）